Penn State Job Catalog

The defined natural career progression within or between job profiles.

Peer to Peer Fundraising

The Peer-to-Peer Gift Manager oversees the planning, development, and execution of the University's peer-to-peer fundraising program; provides leadership, direction, and mentorship for a team of development staff; evaluates and assigns priorities; develops operational workflows; builds relationships with donors, volunteers, alumni, students, and University partners to expand participation and philanthropic support; oversees program strategy, budgets, and analytics; identifies opportunities to enhance fundraising effectiveness and participant experience.

• Develop and lead strategies for the identification, qualification, cultivation, solicitation, and stewardship of peer-to-peer fundraising prospects and participants, aligned with University advancement priorities and fundraising goals
• Provide leadership, direction, and coaching to staff and/or fundraising team members; foster professional development; oversee workflows and processes; evaluate priorities and assign tasks, initiatives, and projects to staff
• Provide direction and oversight for peer-to-peer fundraising programs, campaigns, and initiatives; establish goals, priorities, timelines, performance measures, and resource requirements to drive participation, engagement, and philanthropic revenue
• Lead and manage relationships with donors, volunteers, fundraising participants, alumni, students, faculty, staff, and other University partners to strengthen engagement and expand the University's peer-to-peer fundraising network
• Serve as an ambassador for the University; articulate the University's mission, priorities, and values to inspire and engage donors, volunteers, and participants to support fundraising initiatives and engage their personal and professional networks
• Develop and implement comprehensive stewardship, portfolio management, and engagement strategies designed to deepen donor relationships, strengthen participant loyalty, increase retention, and maximize long-term fundraising outcomes
• Develop and oversee targeted messaging and communication strategies; ensure consistent messaging and branding across platforms and campaigns
• Establish and monitor campaign and program performance metrics; analyze fundraising results, participation, engagement, retention, and other performance indicators to assess effectiveness, inform decision-making, and optimize strategies
• Prepare and communicate regular reports, analyses, and recommendations regarding program performance, trends, opportunities, and challenges to advancement leadership and key University stakeholders
• Collaborate with advancement colleagues and campus partners across development, alumni relations, communications, marketing, annual giving, digital engagement, student affairs, and other areas to integrate peer-to-peer fundraising into broader advancement strategies
• Identify, evaluate, and implement emerging peer-to-peer fundraising trends, technologies, platforms, and practices to enhance program innovation, participant experience, and fundraising effectiveness
• Manage and administer fundraising program budgets; ensure effective and impactful stewardship of financial resources and alignment with institutional priorities
• Lead the development and implementation of training programs, curricula, communications, and resources that strengthen volunteer and participant effectiveness in peer-to-peer fundraising and strategic advancement initiatives

Level:

– Manager

Base Description:

– Manages direct reports where primary duty is the management of a working unit.

Level Summary:

– Demonstrates proficient ability in work design, project management, financial planning and development of goals for accomplishing unit assignments. Reviews and guides work to ensure conformity to policy and effective approaches. Evaluates employee performance and recommend development opportunities. Demonstrates ability to coach employees. Presents and communicates key university indicatives and connects it to unit contributions. Provides broad guidelines. Develops, evaluates, enhances, and/or implements quality improvement practices. Recommends innovative solutions.

Supervisory Responsibilities:

– Oversees a team (typically 4 or more; no fewer than 2) full
– time direct reports of individual contributors and/or first level supervisors.

Fiscal Responsibilities:

– Monitors and tracks department/area budget
– May plan, forecast, and/or assist in developing budgets
– May have final signature authority for specific area

Problem Solving:

– Encounters varied and complex problems
– Helps to develop creative and/or novel approaches to resolve problems that are difficult in nature but within limited scope
– Modifies, adapts, or refines guidelines if necessary to resolve issues or problems

Independence of Action:

– Works independently on complex or strategic assignments
– Uses existing practices and advanced working knowledge to determine appropriate work methods for the team
– Reviews completed work of others for conformity to policy, and effectiveness of approach
– Delegates advanced tasks to others

Communication and Collaboration:

– Communicates with both internal and external audiences
– Collaborates closely with team members and various areas across the University
– Prepares written and/or verbal presentations or proposals on complex issues and delivers to a broad variety of audiences
– Communicates key university initiatives and how unit’s work contributes to their achievement
– Presents ideas, concepts and instructions in a clear manner, and uses persuasion and negotiation to build consensus and cooperation
– Establishes and maintains networks to facilitate successful communication among units

• Comp Grade – 12
• Minimum – $81,312.00
• MidPoint – $101,664.00
• Maximum – $122,016.00