Penn State Job Catalog

Additional levels that exist for this job profile can be seen below.
Missing levels within the leveling matrix can be added based on business need.

The defined natural career progression within or between job profiles.

Peer to Peer Fundraising

The Peer-to-Peer Gift Officer manages the fundraising efforts for participants, volunteers, community organizers, and/or K-12 school leaders and administrators in order to implement annual fundraising programs; provides guidance, training, and leadership in implementing best practices and continuous improvement in fundraising, marketing, branding, volunteer recruitment and activation, and social media promotion to peer-to-peer donors and prospects in their assigned college or unit; develops annual goal setting and fundraising plans for assigned unit; identifies, cultivates and solicits peer-to-peer donors and prospects in support of the college or unit fundraising goals; represents the academic unit and University in public settings to educate peer-to-peer participants and leaders on the impact of participating within the fundraising enterprise.

• Develop and execute plans for the evaluation, cultivation, and solicitation of major peer-to-peer gift prospects
• Identify, cultivate, steward, and solicit participation and contributions through strategic relationships; connect with potential donors via email, social media, and in-person interactions
• Effectively articulate the mission, priorities, and values of the institution to inspire, empower, and activate participants to fundraise on behalf of the University; mobilize networks and generate enthusiasm for crowd participation in campaigns; serve as an ambassador for the University
• Design and implement comprehensive stewardship strategies to acknowledge contributions, deepen engagement, and increase donor retention; cultivate returning donors to maximize long-term fundraising outcomes
• Identify and align University strengths with donor interests; build and manage a portfolio of peer-to-peer fundraising prospects
• Recruit, train, and support volunteers and fundraising participants; provide guidance on best practices and strategies to help them effectively engage their networks and achieve fundraising goals
• Develop and deliver training materials, curricula, and resources related to strategic advancement initiatives and the management of participants
• Plan, promote, and execute peer-to-peer fundraising campaigns, including crowdfunding initiatives, giving days, digital campaigns, and student-led efforts
• Develop and implement targeted messaging for donor groups to increase engagement, participation, and giving
• Leverage social media and digital platforms to share compelling stories; build community and drive awareness
• Monitor and analyze campaign performance using engagement metrics and fundraising data; evaluate campaign effectiveness and adjust strategies to optimize results
• Research and implement new peer-to-peer fundraising trends, platforms, and engagement tactics to enhance innovation and campaign effectiveness
• May supervise staff including responsibilities related to hiring, onboarding, performance management, and professional development

Level:

– Intermediate Professional

Base Description:

– Completes activities, tasks, and/or projects of a functional nature.

Level Summary:

– Demonstrates ability to perform intermediate tasks in defined skill areas. Demonstrates intermediate knowledge of internal procedures. Works under general supervision, performing assignments that may be varied and sometimes difficult. Supports team decisions and follows through with team responsibilities. Interprets and communicates information clearly and accurately. Demonstrates intermediate problem–solving skills.

Supervisory Responsibilities:

– May serve as direct supervisor for part–time, student, and/or temporary workers or volunteers

Fiscal Responsibilities:

– May validate and pay invoices

Problem Solving:

– Encounters generally routine problems; occasionally faces more complex and/or varied problems
– Typically follows recommended course of action and procedures to resolve problems
– Applies knowledge of larger unit goals, priorities, and related procedures in determining course of action

Independence of Action:

– Work is generally monitored by supervisor
– Detailed instructions and procedures are generally provided
– Uses available guidelines to make appropriate adaptations to routine situations and refers other situations to supervisor

Communication and Collaboration:

– Communicates internally within working unit and/or the University
– May communicate with external audiences
– Collaborates closely with team members
– Interprets and communicates information, ideas and instructions clearly and accurately both verbally and in written materials intended for distribution

• Comp Grade – 9
• Minimum – $59,580.00
• MidPoint – $72,936.00
• Maximum – $86,400.00