All Jobs
Marketing, Sales, & Communication
Copywriting and Editing Design Marketing and Communications Media Sales
Management Professional Supervisory
Copywriting and Editing Design Marketing and Communications Media Sales
Management Professional Supervisory
Penn State Job Catalog
Web Designer – Intermediate Professional (PSU0772)
Job Summary
Web Designers design web pages that engage target audiences, drive web traffic, and provide optimal user experience; use knowledge of user interface design and human factors engineering to create visually pleasing web pages with rich content and clear navigational schemes; employ site animation and special effects to create a compelling user experience; test and improve site usability and performance on a variety of browsers.
Representative Duties
- Design rich media websites and pages including graphic design/layout, user interface features, site animation, special effects elements, video/audio, etc.
- Design, build, and/or maintain websites using authoring or scripting languages, content creation tools, management tools, and digital media
- Conceptualize, create, and manipulate individual design elements (e.g., audio, video, still images, animation, text, digital data, interactivity, etc.) using graphic/multi-media design software
- Develop website maps, application models, image templates, or page templates that meet project goals, user needs, and industry standards; design and create wireframes and prototypes
- Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of web development projects
- Develop and document style guidelines for website content; ensure compliance with accessibility requirements
- Develop, validate, and document test routines and schedules; ensure websites interface with all browser and device types
- Conduct surveys and usability studies to ensure website is user centered and meeting the needs of intended audience; monitor site performance
- Write and edit technical documentation, such as user manuals, testing protocols, and reports
- Research and apply innovative solutions for product design, visuals, and user experience
- Understand business goals and translate goals into key performance indicators (KPI)
- May supervise staff members, including hiring, development, and performance management
Level Matrix
- Level:
- – Intermediate Professional
- Base Description:
- – Completes activities, tasks, and/or projects of a functional nature.
- Level Summary:
- – Demonstrates ability to perform intermediate tasks in defined skill areas. Demonstrates intermediate knowledge of internal procedures. Works under general supervision, performing assignments that may be varied and sometimes difficult. Supports team decisions and follows through with team responsibilities. Interprets and communicates information clearly and accurately. Demonstrates intermediate problem–solving skills.
- Supervisory Responsibilities:
-
– May serve as direct supervisor for part–time, student, and/or temporary workers or volunteers
- Fiscal Responsibilities:
-
– May validate and pay invoices
- Problem Solving:
-
– Encounters generally routine problems; occasionally faces more complex and/or varied problems
– Typically follows recommended course of action and procedures to resolve problems
– Applies knowledge of larger unit goals, priorities, and related procedures in determining course of action
- Independence of Action:
-
– Work is generally monitored by supervisor
– Detailed instructions and procedures are generally provided
– Uses available guidelines to make appropriate adaptations to routine situations and refers other situations to supervisor
- Communication and Collaboration:
-
– Communicates internally within working unit and/or the University
– May communicate with external audiences
– Collaborates closely with team members
– Interprets and communicates information, ideas and instructions clearly and accurately both verbally and in written materials intended for distribution
Salary Structure
- Comp Grade – 9
- Minimum – $56,200.00
- MidPoint – $68,800.00
- Maximum – $81,500.00
FLSA Exemption Status
Exempt
Minimum Education
Associate's Degree
Minimum Experience
2+ years of relevant experience
Equivalency
Or an equivalent combination of education and experience